NEW FOMO BRAND! Face Candy Makeup is launching their NEW Atlantis Eyeshadow Palette on Tuesday, 6.12! This is the first time we’ve written…

  Urban Decay is on FIRE lately with new releases! They are launching their new Born To Run Collection on Tuesday, 6.11! We are…

  Hellooooo FOMOfam! Ahhhh, I know, ANOTHER haul! But this one is especially dope because I cashed in a TON…

  So many NEW lippies! EM Cosmetics is launching their NEW True Gloss Lip Gloss on Monday, 6.11! If you’re looking for some…

  Sooooo shiny!! Too Faced is launching their new Melted Matte-tallic Liquid Lipsticks on Monday, 6.11! This is an extension of their popular Melted Matte Liquid Lipsticks…

  Nabla Cosmetics is launching their new Close Up Collection on Thursday, 6.07! The collection consists of Close-Up Baking & Setting Powder (€18), Close-Up Concealer (€15.90),…

  This is definitely a new one! Sigma Beauty is launching a Skincare Brush Set TODAY, Tuesday, 6.05! We are huge Sigma Brush fans…

  Look at all of that  color!! BH Cosmetics is launching their NEW Aurora Lights Eyeshadow Palette on Friday, 6.08! Following their Zodiac and Solar…

NEW BRAND ALERT! Again!! We are so excited to write about a brand new makeup brand, launched by  Manny MUA!…

  Give Me Glow is launching their new #SummerVibes Eyeshadow Palette on Friday, 6.01! It features 12 bright gorgeous shades for $54!…

  Brace yourself for the second coming of Subculture-style eyeshadow palette-shaming, everyone. I think it’s here. Huda Beauty is launching her…

  We are LOVING (get it?) all of the Valentines Day launches from Anastasia Beverly Hills! On top of their…

  Is it too soon?? Too Faced is launching another chocolate themed palette (check out the White Chocolate Palette we recently…

  We are FREAKING OUT! Benefit Cosmetics is launching a super cute NEW Blush Bar Palette on Thursday, 3.08! The LIMITED EDITION palette…

  Too Faced is not wasting any time this year – they’re already throwing ANOTHER eyeshadow palette at us! TP is launching their…

  Too Faced is releasing an extension of their current Sweet Peach line with a NEW MEGA collection called Peaches & Cream…

  Marc Jacobs is launching their new Shameless Foundation on Friday, 2.09! Marc’s existing foundations are so highly regarded that any new additions to the…

  Too Faced launched a hugggeeee collab collection with Raelynn called Life Is a Festival TODAY,  Thursday, 2.15! This will be available at…