Bring on all the shine! Pat McGrath is launching their NEW Eyedols Single Eyeshadow Shades on Thursday, 3.28! The launch…

  Jeffree Star does not hold back with his collections! Or anything, for that matter! He is launching his NEW Blue…

  OFRA sure knows how to do lip products! OFRA is launching their NEW Flexi Slick Lip Gloss today, Tuesday, 3.19! They are…

  We are just suckers for beautiful packaging! Jouer Cosmetics is launching their Soft Focus Hydrate & Set Powder on Tuesday,…

  NEW BRAND ALERT! Dragun Beauty is launching their first line, the Dragun Collection on Monday, 3.25! Started by the…

  Get your pocket books ready! Natasha Denona is launching their NEW The Biba Eyeshadow Palette on Friday, 3.15! This is an…

  Look at ALLLLL of this color! Lime Crime is launching their Softwear Blush on Tuesday, 3.12! They are launching…

  We were way overdue for new Karity! They are launching their Back To The 90s Collection on Monday, 3.18!…

  Yay, more eyeshadow palettes! Our favorite!Coloured Raineis launching their brand new Safari Raine Collection today, 3.08! This collection has…

  Ooooooh, lots of lippies lately! Artist Couture is launching their NEW Diamond Lip Tease today, 3.08! These beauties are special…