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Wow guys, Violet Voss just announced on their Instagram that they are doing a special launch of their Ride or Die palette during the IMATS weekend! For those of us who are too broke from buying makeup to make it to Los Angeles for IMATS, we still get a chance to own this beautiful palette! It will only be available from Jan 12th to the 15th, and they are including a small discount as well so you can get it for $68 instead of $75. Although the discount isn’t big it basically pays for shipping and once the weekend is over, it won’t be available until the official release date. We will update with the purchase link on the 12th!

Update: Since we last posted about the Ride or Die Palette, it had been released as part of a special launch. We’ve added some reviews and swatch videos below so you can really see all these amazing colors in action. The official release is 2.23 at 3pm EST!

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