We are LOVING (get it?) all of the Valentines Day launches from Anastasia Beverly Hills! On top of their collab with Amrezy, they are also launching their Soft Glam Eyeshadow Palette on Wednesday, 2.14! This palette isn’t 100% new as it only includes seven brand new shades (three shades are from Modern Renaissance and two are ABH single shades –Sienna & Orange Soda). The palette will retail for $42 and will appear in stores some time in March. Some of you may have heard that the details around this palette actually leaked in early January! ABH was obv super upset about this and we, as makeup junkies, do feel bad that the chance to unveil their beautiful new palette got spoiled, but it doesn’t make us any less excited! @Norvina made this palette for her mom (Awh!) and therefore really tailored it around her love for neutrals.


There is just something about ABH palettes that literally always suck us in! This may just be your every day, neutral palette but it’s also NOT. It’s unlike anything we’ve seen recently! Yes, it’s definitely more subtle and neutral than basically any of ABH’s prior palettes but that is what is getting us so excited! We love seeing things we haven’t before. Despite the fact that this is a true natural palette, it doesn’t bore us. It has enough something to it to make us look twice, ya know?!

I think it’s Dusty Rose and Rose Pink that’s making me drool a bit. This truly is the perfect SOFT GLAM palette! Tell me this doesn’t scream BRIDAL MAKEUP, right?? We especially love that even though this is intentionally a very feminine, dainty color story, we still have a black in Noir throw in there to give us the option to take things a bit deeper. We aren’t super in love with the pale orange packaging, TBH, but I guess light pink was already taken (I’m looking at you, Modern Renaissance). We are ABH lovers so we will 100% be picking this up! What about you!?



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